Tailwind

About Tailwind

The world of aviation is filled with clean and iconic logotypes, yet some of the earlier logotypes were friendly and simple. The Tailwind family finds its origin of inspiration in an early Air Jamaica company logo, and from there is expanded into a small but comprehensive font family.

Tailwind celebrates the typographic stylings of the 70's, with the soft rounded terminals and open geometric feel, transcending its brand inspired origin to give birth to a family that feels both retro and modern. It inherited the friendly stylings of the mostly lowercase logo that inspired it, and goes on to include a full standard character set with expansive international support of latin based languages, small caps styles, and three weights jumping from light to regular to a heavyweight black. This family is ready to chart a course for your designs towards that of a modern, comfortable appeal.